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CASHVERTISING: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone

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CASHVERTISING: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
CASHVERTISING: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
English | 2008 | ISBN-10: 1601630328 | EPUB, PDF | 208 pages | 5 MB


FACT: Your brain is being controlled-and you don't even know it. Because if you think the ads you're seeing today are just pretty pictures with nice, creative copy, you're mistaken. Truth is, you are being powerfully influenced by dozens of proven scientific principles of advertising psychology... little-known techniques of consumer persuasion that go completely unnoticed by the buying public. And they're causing you-and millions like you-to spend enormous amounts of money every day on countless products and services. But what are these principles? How do they work? And how can you use them in your own advertising?

Advanced Learning by Raquel Hijon-Neira

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Advanced Learning by Raquel Hijon-Neira
Advanced Learning by Raquel Hijon-Neira
ISBN: 9533070100 | 2009 | PDF | 454 pages | 36 mb


The education industry has obviously been influenced by the Internet revolution. Teaching and learning methods have changed significantly since the coming of the Web and it is very likely they will keep evolving many years to come thanks to it. A good example of this changing reality is the spectacular development of e-Learning.

Photodiodes From Fundamentals to Applications by Ilgu Yun

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Photodiodes From Fundamentals to Applications by Ilgu Yun
Photodiodes From Fundamentals to Applications by Ilgu Yun
InTeOp | 2012 | ISBN: 9535108955 9789535108955 | 376 pages | PDF | 36 MB


This book represents recent progress and development of the photodiodes including the fundamental reviews and the specific applications developed by the authors themselves. The key idea of this book is that it allows authors to deal with a wide range of backgrounds and research progresses in photodiode-related areas.

Michael Freemans Perfect Exposure: Professionals Guide to Capturing Perfect Digital Photographs

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Michael Freemans Perfect Exposure: Professionals Guide to Capturing Perfect Digital Photographs
Michael Freemans Perfect Exposure: Professionals Guide to Capturing Perfect Digital Photographs
2009 | ISBN: 0240811712 | PDF | 192 pages | 107 MB

In this book Michael Freeman takes you through this difficult and fast-moving area with a lucid and accessible method, using unique workflow illustrations, histograms, and clear, visual examples to explore the subtleties of the subject and enable you to shoot with confidence.

Clinical Psychology, 8 Edition

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Clinical Psychology, 8 Edition
Clinical Psychology, 8 Edition
Wadsworth Publishing | 2012 | ISBN: 0495508225 | English | 688 pages | PDF | 8 MB

In language your students will understand and enjoy reading, Timothy Trull's CLINICAL PSYCHOLOGY offers a concrete and well-rounded introduction to clinical psychology. A highly respected clinician and researcher, Dr. Trull examines the rigorous research training that clinicians receive, along with the empirically supported assessment methods and interventions that clinical psychologists must understand to be successful in the field.

Tactical Trend Trading: Strategies for Surviving & Thriving in Turbulent Markets

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Tactical Trend Trading: Strategies for Surviving & Thriving in Turbulent Markets
Tactical Trend Trading: Strategies for Surviving & Thriving in Turbulent Markets
2012 | ISBN-10: 1430244798 | PDF, EPUB | 236 pages | 39 + 5 MB


Tactical Trend Trading is a guide to the fast-paced world of trend trading for those with some experience actively trading or investing in the financial markets but who lack the specific technical knowledge or psychological framework that is crucial to trend trading success. Specifically, this book will appeal to investors who are tired of seeing their portfolios decimated by every major move the market makes and want to understand—and profit from—the rapid rate of change and turmoil underlying their assets.

Hacker Techniques, Tools & Incident Handling

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Hacker Techniques, Tools & Incident Handling
Hacker Techniques, Tools, and Incident Handling
by Sean-Philip Oriyano, Michael Gregg
English | ISBN: 0763791830 | 2010 | PDF | 460 pages | 58,8 mb


Hacker Techniques, Tools, and Incident Handling begins with an examination of the landscape, key terms, and concepts that a security professional needs to know about hackers and computer criminals who break into networks, steal information, and corrupt data. It goes on to review the technical overview of hacking: how attacks target networks and the methodology they follow.

David Buschs Sony Alpha DSLR-A390/A290 Guide to Digital Photography

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David Buschs Sony Alpha DSLR-A390/A290 Guide to Digital Photography
David Busch's Sony Alpha DSLR-A390/A290 Guide to Digital Photography
2010 | ISBN: 1435459164 | 304 pages | PDF | 10,1 MB


DAVID BUSCH'S SONY ALPHA DSLR-A390/290 GUIDE TO DIGITAL SLR PHOTOGRAPHY shows you how, when, and why to use all the cool features, controls, and functions of Sony's newest advanced digital SLR cameras to take great photographs of anything. Though smaller in size than their predecessors, the A390 and A290 boast a robust feature set including 14.2 megapixels of resolution and blazing fast automatic focus, and the A390 offers cool new features like the real-time preview system called Live View, as well as amazing new features including support for SD cards, HDTV connections, and improved image quality.

Public Speaking Success in 20 Minutes a Day by LearningExpress Editors

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Public Speaking Success in 20 Minutes a Day by LearningExpress Editors
Public Speaking Success in 20 Minutes a Day by LearningExpress Editors
English | 2010 | ISBN: 1576857468 | 256 pages | PDF | 3 MB


This new addition to Learni ngExpress's best-selling 20 Minutes a Day series is geared toward college students with course requirements to fulfill, recent graduates faced with the daunting task of interviewing for jobs, business people who need to improve their presentation skills, and anyone called upon to speak in any of a vast array of public forums. The book takes the fright out of writing and giving speeches through easy-to-digest lessons that only take minutes per day.

Electronics For Dummies, 2nd Edition

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Electronics For Dummies, 2nd Edition
Electronics For Dummies, 2nd Edition
2010 | ISBN: 0470286970 | PDF | 349 pages | 8 MB

Electronics is fascinating – want to make something of it? This book shows you how!
You can make all sorts of things, once you understand what electronics is and how it works. This book helps you out with that part, explaining the whole thing in plain English. Learn how electricity functions, how to harness it and put it to work, what tools you need to build circuits, what you can make with them, and how to do it safely.

LDTV - On the Irish Whiskey Trail (2006) DVDRip x264 AC3-MVGroup

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LDTV - On the Irish Whiskey Trail (2006) DVDRip x264 AC3-MVGroup
LDTV - On the Irish Whiskey Trail (2006) DVDRip x264 AC3-MVGroup
English | 01:29:01 | H264 | 720x480 | 25.00fps 1641 Kbps | AC3 128 Kbps 48.0khz | 1.02 GiB
Genre: Documentary

There's something undeniably romantic about Irish whiskey, as images of fiery brews and hidden stills scattered secretly across the rolling green hills of the Emerald isle spring instantly to mind. Yet the modern Irish whiskey Industry is as vibrantly international and as up-to-date as it could possibly be, with such brands as Jameson and Bushmills leading the way. As paradoxical as this might sound, the traditions of old Ireland have remained at the very heart of its whiskey production and as more folk have discovered the joys of this timeless golden spirit for themselves, the reputation of Irish whiskey has soared sky high. So, for anyone who'd like to know a little more about this fascinating topic, "On the Irish Whiskey Trail" is the perfect answer. As we travel from one end of Ireland to the other in search of the finest examples of the whiskey distiller's art, you'll see all the big names in action, and a few surprises into the bargain! There's history, romance, distillery tours and advice on tasting the various brands, and whether you're a veritable connoisseur or a novice, "On the Irish Whiskey Trail" will set you on a journey of discovery.

BSkyB - Masterpieces: Caravaggio's Secrets (2012) PDTV x264 AAC-MVGroup

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BSkyB - Masterpieces: Caravaggio's Secrets (2012) PDTV x264 AAC-MVGroup
BSkyB - Masterpieces: Caravaggio's Secrets (2012) PDTV x264 AAC-MVGroup
English | 00:55:01 | H264 | 832x468 | 25.00fps 1406 Kbps | AAC 128 Kbps 24.0khz | 553MB
Genre: Documentary

Caravaggio was extraordinarily secretive about the techniques he used to create his ingenious and revolutionary art. He didn't employ assistants and hardly let anyone into his workshop. Although jealous rivals offered rewards to anyone who could discover his trade secrets, he took them to his grave. Or so everyone thought...Caravaggio had money troubles and was often hounded by bailiffs. Recently, an inventory was discovered detailing belongings in his Roman studio that were repossessed as payment for back rent. At last, this list offered a fascinating insight into the place where he created masterpieces, including David with the Head of Goliath and The Calling of Saint Matthew, and the tools he used.In this documentary, experts examine his life and the artistic techniques suggested by the revealing inventory. Could his work have demonstrated a technological rather than a stylistic revolution? Was he a true genius or was he using advanced tools to cut corners? Armed with the list, two groups of art students, from London and Rome, put a collection of controversial theories to the test.

ITV - Inside Death Row with Trevor McDonald (2013) COMPLETE PDTV x264 AC3-MVGroup

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ITV - Inside Death Row with Trevor McDonald (2013) COMPLETE PDTV x264 AC3-MVGroup
ITV - Inside Death Row with Trevor McDonald (2013) COMPLETE PDTV x264 AC3-MVGroup
English | 2x~46min | H264 | 832x468 | 25.00fps 2118 Kbps | AC3 128 Kbps 48.0khz | 1.36 GiB
Genre: Documentary

Trevor McDonald goes inside one of America's most notorious maximum security prisons - Indiana State - where he comes face-to-face with 12 condemned men awaiting execution.

David Buschs Canon EOS 60D Guide to Digital SLR Photography

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David Buschs Canon EOS 60D Guide to Digital SLR Photography
David Buschs Canon EOS 60D Guide to Digital SLR Photography
2011 | ISBN: 1435459385 | 480 pages | PDF | 13,5 MB


The Canon EOS 60D replaces the previous 50D model and is targeted at advanced photo hobbyists looking for sophisticated features. Smaller than its predecessor and with 18 megapixel resolution and an articulated color LCD, the 60D is an upscale, affordable, advanced dSLR for those who want faster continuous shooting frame rates and an advanced exposure metering system. DAVID BUSCH'S CANON EOS 60D GUIDE TO DIGITAL SLR PHOTOGRAPHY shows you how, when, and why to use all the cool features, controls, and functions of the 60D to take great photographs of anything.

Handbook of Global & Multicultural Negotiation

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Handbook of Global & Multicultural Negotiation
Handbook of Global and Multicultural Negotiation
2010 | ISBN: 0470440953 | PDF | 512 pages | 3 MB


The Handbook of Global and Multicultural Negotiation is a comprehensive resource that offers a wealth of in-depth advice and proven strategies for conducting effective cross-cultural negotiations. Written for people who must negotiate agreements with people from different cultural backgrounds, the book is based on extensive research and the direct experiences of Christopher W. Moore and Peter J. Woodrow-two experts on international negotiation and conflict resolution who have worked in more than sixty countries and with multiple local cultures around the world.

Black and White Photography: A Basic Manual, Third Revised Edition by Henry Horenstein

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Black and White Photography: A Basic Manual, Third Revised Edition by Henry Horenstein
Black and White Photography: A Basic Manual, Third Revised Edition by Henry Horenstein
English | 2004 | ISBN: 0316373052 | Pages: 256 | PDF | 5 MB


BLACK & WHITE PHOTOGRAPHY is a comprehensive instructional book that covers every element of photography. Henry Horenstein's books have been widely used at leading universities, including Parsons School of Design, Harvard, Yale, Princeton, and MIT as well as in continuing education programs. Horenstein is a professor at the Rhode Island School of Design. BLACK & WHITE PHOTOGRAPHY is a real bargain among photographic how-to books.

Head First Networking, 1st Edition

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Head First Networking, 1st Edition
Head First Networking, 1st Edition by Al Anderson, Ryan Benedetti
English | 2009 | ISBN: 0596521553 | 536 pages | PDF | 29.5 MB

Frustrated with networking books so chock-full of acronyms that your brain goes into sleep mode? Head First Networking's unique, visually rich format provides a task-based approach to computer networking that makes it easy to get your brain engaged. You'll learn the concepts by tying them to on-the-job tasks, blending practice and theory in a way that only Head First can.

Digital Signal Processing: System Analysis & Design, 2nd Edition

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Digital Signal Processing: System Analysis & Design, 2nd Edition
Digital Signal Processing: System Analysis & Design, 2nd Edition
English | 2010 | ISBN: 0521887755 | 912 pages | PDF | 6.23 MB

This new, fully-revised edition covers all the major topics of digital signal processing (DSP) design and analysis in a single, all-inclusive volume, interweaving theory with real-world examples and design trade-offs. Building on the success of the original, this edition includes new material on random signal processing, a new chapter on spectral estimation, greatly expanded coverage of filter banks and wavelets, and new material on the solution of difference equations.

Spiritual Assessment in Healthcare Practice by Wilfred McSherry

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Spiritual Assessment in Healthcare Practice by Wilfred McSherry
Spiritual Assessment in Healthcare Practice by Wilfred McSherry
2010-08 | ISBN: 1905539274 | 190 pages | PDF | 1 MB


There has been a groundswell of interest in and recognition of the importance the spiritual part of a person's life has to play in coping with/recovery from illness as well as in the attainment and maintenance of health, wellbeing and quality of life. Addressing the spiritual part of life is now a key part of the health care professional's job but this raises the question of how this part of life can be assessed and catered for and how health care professionals might be equipped for this task.

Cinema 4D: Artists Project Sourcebook, 3rd Edition

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Cinema 4D: Artists Project Sourcebook, 3rd Edition
Cinema 4D: Artist's Project Sourcebook, 3rd Edition by Kent McQuilkin
English | 2011 | ISBN: 0240814509 | 449 pages | PDF | 61.85 mb


Cinema 4D is a fully integrated 3D modeling, animation, and rendering package used extensively in the film, television, science, architecture, engineering and other industries. Generally ranked as the 3rd most widely-used 3Dapplication Cinema 4D is widely praised for its stability, speed and ease of use. Recent film and broadcast productions that have used Cinema 4D include Open Season, Monster House, Superman Returns, Polar Express, Monday Night Football.
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