
Lynda.com - Analyzing Your Web Site to Improve SEO
English | MOV | H264 1355 kbps 29.970 fps | 960x540 | AAC 128 kbps 48 KHz | 264 MB
Genre: elearning
In this course, search engine optimization (SEO) expert Peter Kent walks step-by-step through the process of reviewing the content and markup of an existing web site to improve its ranking in search engine results. This course offers a consultant's take on how to analyze each component from keywords to content to code and determine what improvements are necessary to become more visible to search engines like Yahoo!, Bing, and Google.