Peak: How Great Companies Get Their Mojo from Maslow by Chip Conley, Tony Hsieh
2007 | Pages: 274 | ISBN: 0787988618 | PDF | 6,3 MB
After fifteen years of rising to the pinnacle of the hospitality industry, Chip Conley's company was suddenly undercapitalized and overexposed in the post-dot.com, post-9/11 economy. For relief and inspiration, Conley, the CEO and founder of Joie de Vivre Hospitality, turned to psychologist Abraham Maslow's iconic Hierarchy of Needs.